Self-Leadership & Relational Coach
Driven, authentic, and intentional, Craig is passionate about helping individuals and teams unlock their potential through increased self-awareness, emotional intelligence, and improved thinking.

Craig Stuart
Driven and authentic, Craig helps teams unlock potential through self-awareness.
A Journey of Authentic Leadership
I am a coach and people development specialist who works with individuals and teams to create positive and lasting change. My work is grounded in the understanding that we are what we repeatedly do, and my approach involves helping people to overcome challenges through attention, repetition, and encouragement. This creates sound patterns of self-leadership through enhanced self-awareness. Not only does this process help individuals to be fully present in their work and life, it also ultimately empowers them to take control of what guides and drives them. My key strength lies in navigating relational complexity in the workplace. I do this by helping my clients gain perspective and a clear understanding of their environment, themselves, and their role in those spaces. My coaching niche lies in my ability to create healthy rhythms, routines, and habits for those already on their leadership journey or those just starting out, with the core belief that "It is not the mountain we conquer, but ourselves."
Credentials & Qualifications
- Bachelor of Business Administration (Honours): IMM
- Foundations of Executive Coaching: UCT
- NeuroLeadership Institute (NLI) Brain-Based Coach
- Comensa accredited coach
My Approach
Understanding. Strengthening. Unlocking.
Understanding
Increase levels of self-awareness.
Strengthening
Encourage, motivate, and hold accountable.
Unlocking
Create positive and lasting change.
What Clients Say About Craig
"We are privileged to partner with Craig in the coaching arena at Appletree. He is passionate about what he does which is highly infectious and inspirational to the rest of our team."
Travis Gale
Appletree
"Craig understands the nuanced and important balance between equipping a team with tools to better cope with their stressful lives and keeping a high-performance mindset."
Anton Clarke
IOEC
"I thoroughly enjoy my sessions with Craig. He is clearly passionate about coaching people and trying to get them to realize their full potential."
Matthew Merrick
New Forests
"Craig is a natural leader and has quickly understood the demands and challenges of my world which has made it easy to work with him."
Sue Oosthuizen
Vezikhono | Frey's Food Brands
"Craig is very relatable which helps me open up in our coaching sessions. I find Craig's approach adaptable in creating practices and actions that seem tailored for me."
Jared Price
Kaomi Marketing
"Craig is thoughtful, insightful and uplifting. He has unlocked strengths and abilities within me that I never knew I had locked away."
Jenna Gamble
Kaomi Marketing
Our Partners
Trusted by leading organisations across Southern Africa.



























Ready to Transform Your Leadership?
Take the first step towards unlocking your full potential. Let's connect and explore how coaching can help you achieve your goals.